MathTree

MathTree offers summer math camps to kids from ages 5 to 15 in the DMV area. MathTree already had an established brand but desired a new image to reflect their customer perceptions and experiences. After a careful discovery process, where many questions were asked and a strategy was defined, a clearer way to communicate the energy, nurturing spirit, and fun that their camps offer kids was achieved. Original illustrations, brochures, camp inserts, postcards, a progress card, and a website were first created.